Thursday, January 03, 2008

Enterprise 2.0 Predictions for 2008

You see a lot of prediction pieces by journalists at the beginning of a new year. This is one of the better ones I've read (not only because it mentions us :) but it's more realistic about the uptake of certain technologies and isn't too rah rah about anything. Having spent a lot of time on IT initiatives in large companies, bringing about wholesale change or introducing something on an enterprise level, especially when it's not perceived as "mission critical" is a huge chore and several of the points the author makes are more realistic than what you'll hear from other corners of the web.

Specifically about prediction markets, his comments mirror what we have been seeing as well: an incredible amount of interest (marketplaces in our pilot program are in the hundreds now) and more refined thinking on how to use prediction markets to affect real change on business processes. We are also in several conversations with companies about rolling out a marketplace across the entire enterprise -- a level of proliferation not discussed nearly as much the first half of last year.

Here's the blog post:
http://blogs.zdnet.com/Hinchcliffe/?p=157

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