Media Predict makes an appearance on NPR's Future Tense

The popular NPR program Future Tense has coverage of Inkling client Media Predict and briefly interviews Brent Stinski, head of Media Predict.

One interesting question thrown Brent's way relates to the "masses" simply picking middle of the road "mush" in trying to predict a television show, movie, or book's success vs. a diverse swath of entertaining material. His response is interesting (and right in our humble opinion.)

Links:
real audio - mp3 - itunes